AI-Native Product Strategy in 2025: Building Software That Endures, Adapts, and Leads In 2025, the most successful companies are no longer shipping “apps” or “platforms.” They are building living digital systems software that adapts to users, learns from data, and evolves with the business.
This shift requires a fundamental rethink of how products are conceived and built. AI is no longer a feature added at the end of development. It is the foundation...