Writing a book could be one of your most intelligent decisions if you're looking to develop a branded business or enhance your professional practice. A quick search online about book marketing will show you how this can generate publicity for you and, potentially, your business. Books are powerful tools for brand building, primarily due to the launch publicity they generate. As the author,...
What’s the most effective way to make your book stand out in a crowded marketplace? Authors today are leveraging creative strategies to generate buzz for their new releases. Book promotion services, like those offered by Smith Publicity, allow writers to maximize their launch potential while reaching the right audience. Whether you’re a debut novelist or a seasoned non-fiction...
Adding book signings to your marketing strategy can be great as life returns to everyday post-pandemic and in-person gatherings are familiar again. Many authors and book publicity services pros consider signings essential for author promotion and connecting with readers. If you're an author planning to host such events, several dos and don'ts can help ensure their success. While these events...
Writing a bylined article can connect you with your target audience if you've authored a book to enhance your business or career. As book marketing services experts will tell you, presenting your expertise through an article is particularly impactful among the various PR strategies. A bylined article is one that you write and that gets published by a magazine, newspaper, or online platform,...
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